Workshop: Start-Up CEO: Making the Choices to Develop a Novel Medicine

Description

Start-Up CEO: Making the Choices to Develop a Novel Medicine

This interactive exercise will give you first-person perspective on being CEO of a bio-pharmaceutical company, including making decisions for research and development and bringing a new innovative medicine to market. Participants will have the opportunity to learn about the various complex factors involved when making these important decisions, and throughout the exercise you will have to vote on key decisions for your company with the opportunity to discuss these decisions with fellow participants for a deeper understanding of the complexity of the bio-pharmaceutical business and bringing innovative medicines to patients.